Available for freelance
Hi! I'm
Vedran O.
a
Logo & Branding Expert
from
Zagreb, Croatia
(2019 – PRESENT)
Turning visions into brands that lead. I design modern, minimalistic logos and cohesive brand identities for finance, tech, SaaS, AI, Web3, and B2B industries.
My approach reflects your company’s values and connects with your audience. Efficient execution - real results without the guesswork.

Available for freelance
Hi! I'm
Vedran O.
a
Logo & Branding Expert
from
Zagreb, Croatia
(2019 – PRESENT)
Turning visions into brands that lead. I design modern, minimalistic logos and cohesive brand identities for finance, tech, SaaS, AI, Web3, and B2B industries.
My approach reflects your company’s values and connects with your audience. Efficient execution - real results without the guesswork.

6+ /
years of experience
>95% /
client retention rate
107+ /
satisfied clients
117/
projects finished on Upwork
6+ /
years of experience
>95% /
client retention
107+ /
satisfied clients
117/
projects
Tools & Skills
My creative toolbox
Tools & Skills
My creative toolbox
Tools & Skills
My creative toolbox

Adobe Illustrator
Vector graphics editor by Adobe
100
%

Adobe Illustrator
Vector graphics editor by Adobe
100
%

Adobe Illustrator
Vector graphics editor by Adobe
100
%
Figma
Leading collaborative design tool
60
%
Figma
Leading collaborative design tool
60
%
Figma
Leading collaborative design tool
60
%
Adobe Photoshop
Raster graphics editor by Adobe
80
%
Adobe Photoshop
Raster graphics editor by Adobe
80
%
Adobe Photoshop
Raster graphics editor by Adobe
80
%
Logo Design
Brand Identity
Brand Guidelines
Visual Assets
Print & Digital
Logo Design
Brand Identity
Brand Guidelines
Visual Assets
Print & Digital
My Proven Streamlined Process
How it works
Discovery
/
01
Understand the brand's vision, audience, and objectives right from the start.
Discovery Call:
Understand the brand's vision, audience, and objectives right from the start.
Brand Proposal:
Present a clear plan outlining deliverables, timelines, and pricing.
Moodboard Creation:
Align on the visual direction before design begins.
/1-2 days/
Discovery
/
01
Understand the brand's vision, audience, and objectives right from the start.
Discovery Call:
Understand the brand's vision, audience, and objectives right from the start.
Brand Proposal:
Present a clear plan outlining deliverables, timelines, and pricing.
Moodboard Creation:
Align on the visual direction before design begins.
/3-5 weeks/
Discovery
/
01
Understand the brand's vision, audience, and objectives right from the start.
Discovery Call:
Understand the brand's vision, audience, and objectives right from the start.
Brand Proposal:
Present a clear plan outlining deliverables, timelines, and pricing.
Moodboard Creation:
Align on the visual direction before design begins.
/1-2 days/
Design
/
02
Create modern, minimalistic, and geometric logos and brand identities that reflect the brand's activities and ideals.
Logo Design:
Focus on timeless, versatile, and scalable logos.
Brand Strategy:
Define your message, tone, and positioning.
Brand Identity:
Develop comprehensive systems for consistent branding across platforms.
Mockups & Visual Context:
Present logos and assets in real-life scenarios like business cards, websites, and signage to help clients visualize the brand.
/3-14 days/
Design
/
02
Create modern, minimalistic, and geometric logos and brand identities that reflect the brand's activities and ideals.
Logo Design:
Focus on timeless, versatile, and scalable logos.
Brand Strategy:
Define your message, tone, and positioning.
Brand Identity:
Develop comprehensive systems for consistent branding across platforms.
Mockups & Visual Context:
Present logos and assets in real-life scenarios like business cards, websites, and signage to help clients visualize the brand.
/3-5 weeks/
Design
/
02
Create modern, minimalistic, and geometric logos and brand identities that reflect the brand's activities and ideals.
Logo Design:
Focus on timeless, versatile, and scalable logos.
Brand Strategy:
Define your message, tone, and positioning.
Brand Identity:
Develop comprehensive systems for consistent branding across platforms.
Mockups & Visual Context:
Present logos and assets in real-life scenarios like business cards, websites, and signage to help clients visualize the brand.
/3-14 days/
Build
/
03
Ensure your brand assets are ready for every touchpoint.
Brand Guidelines:
Provide a document detailing logo usage, colors, fonts, and imagery.
Visual Assets:
Design social media templates, stationery, packaging, and website visuals.
File Delivery:
Supply vector files (SVG, EPS) and digital-ready formats (PNG, JPG, PDF).
/5-10 days/
Build
/
03
Ensure your brand assets are ready for every touchpoint.
Brand Guidelines:
Provide a document detailing logo usage, colors, fonts, and imagery.
Visual Assets:
Design social media templates, stationery, packaging, and website visuals.
File Delivery:
Supply vector files (SVG, EPS) and digital-ready formats (PNG, JPG, PDF).
/3-5 weeks/
Build
/
03
Ensure your brand assets are ready for every touchpoint.
Brand Guidelines:
Provide a document detailing logo usage, colors, fonts, and imagery.
Visual Assets:
Design social media templates, stationery, packaging, and website visuals.
File Delivery:
Supply vector files (SVG, EPS) and digital-ready formats (PNG, JPG, PDF).
/5-10 days/
Launch
/
04
Implement the brand smoothly and keep it consistent.
Ongoing Support:
Offer assistance for any brand-related questions post-launch.
Revisions:
Make adjustments based on real-world feedback.
Rollout Plan:
Provide a strategy for launching your new brand identity.
/2-7 days/
Launch
/
04
Implement the brand smoothly and keep it consistent.
Ongoing Support:
Offer assistance for any brand-related questions post-launch.
Revisions:
Make adjustments based on real-world feedback.
Rollout Plan:
Provide a strategy for launching your new brand identity.
/3-5 weeks/
Launch
/
04
Implement the brand smoothly and keep it consistent.
Ongoing Support:
Offer assistance for any brand-related questions post-launch.
Revisions:
Make adjustments based on real-world feedback.
/2-7 days/
95+
Percent
customer satisfaction
95+
Percent
customer satisfaction
95+
Percent
customer satisfaction
6+
Years
of experience
6+
Years
of experience
6+
Years
of experience
117+
Projects
only on Upwork
117+
Projects
only on Upwork
117+
Projects
only on Upwork
Testimonials
Don’t take my
word for it
* Take theirs
5.0
/ 5
Vedran was stellar! He accomplished everything quickly and accurately. He is a true professional. I would highly recommend him to anyone. I'll definitely be using his services again in the near future.
Joseph Becker, GID Industrial
5.0
/ 5
Fantastic experience with Vedran! He went above and beyond, and have a fantastic logo. Would highly recommend, and I look forward to working with him again!
Kevin LaManna, Monday Loves You
5.0
/ 5
Vedran has created a brand guide and touched up our logo... Very much to our liking! Really thinks a step further then other freelancers I have used previously: what if we actually use the logo in print, how does it work on a screen. And is very responsive during the process.
Kevin Overtoom, Recruitsome
5.0
/ 5
Vedran was very fast and effective giving multiple options and also nicely opinions on what he thought worked best. Very happy with the final delivery and was very easy to work with.
Simon Hammon, Hammon Advisory
5.0
/ 5
I had an absolutely fantastic experience with Vedran. He showed tremendous professionalism, technical and creative acumen, and rapid responsiveness. Cheers to our next project together!
Ryan Herche,Cash Balance Advisors
5.0
/ 5
Vedran was stellar! He accomplished everything quickly and accurately. He is a true professional. I would highly recommend him to anyone. I'll definitely be using his services again in the near future.
Joseph Becker, GID Industrial
5.0
/ 5
Fantastic experience with Vedran! He went above and beyond, and have a fantastic logo. Would highly recommend, and I look forward to working with him again!
Kevin LaManna, Monday Loves You
5.0
/ 5
Vedran has created a brand guide and touched up our logo... Very much to our liking! Really thinks a step further then other freelancers I have used previously: what if we actually use the logo in print, how does it work on a screen. And is very responsive during the process.
Kevin Overtoom, Recruitsome
5.0
/ 5
Vedran was very fast and effective giving multiple options and also nicely opinions on what he thought worked best. Very happy with the final delivery and was very easy to work with.
Simon Hammon, Hammon Advisory
5.0
/ 5
I had an absolutely fantastic experience with Vedran. He showed tremendous professionalism, technical and creative acumen, and rapid responsiveness. Cheers to our next project together!
Ryan Herche,Cash Balance Advisors
5.0
/ 5
Vedran was stellar! He accomplished everything quickly and accurately. He is a true professional. I would highly recommend him to anyone. I'll definitely be using his services again in the near future.
Joseph Becker, GID Industrial
5.0
/ 5
Fantastic experience with Vedran! He went above and beyond, and have a fantastic logo. Would highly recommend, and I look forward to working with him again!
Kevin LaManna, Monday Loves You
5.0
/ 5
Vedran has created a brand guide and touched up our logo... Very much to our liking! Really thinks a step further then other freelancers I have used previously: what if we actually use the logo in print, how does it work on a screen. And is very responsive during the process.
Kevin Overtoom, Recruitsome
5.0
/ 5
Vedran was very fast and effective giving multiple options and also nicely opinions on what he thought worked best. Very happy with the final delivery and was very easy to work with.
Simon Hammon, Hammon Advisory
5.0
/ 5
I had an absolutely fantastic experience with Vedran. He showed tremendous professionalism, technical and creative acumen, and rapid responsiveness. Cheers to our next project together!
Ryan Herche,Cash Balance Advisors
FAQ
Got Questions?
Got Questions?
01/
How do I know my investment in branding will drive results?
I focus on data-driven strategies and proven design principles that resonate with your target audience. My approach combines psychology and market research to create brands that attract, convert, and retain customers.
02/
What if my existing brand doesn’t reflect our growth or direction anymore?
I specialize in rebranding that aligns with your new goals while preserving brand equity. I’ll help redefine your brand’s visuals and messaging to match your current direction without losing what makes it recognizable.
03/
How can I ensure my brand stands out in a crowded market?
By combining minimalistic and geometric design with clear brand positioning, I craft logos and identities that are both memorable and unique. My goal is to make your brand instantly recognizable and impossible to ignore.
04/
I’ve worked with freelancers that took too long and delivered generic results. How are you different?
I use a streamlined process that prioritizes efficiency without sacrificing quality. You’ll get clear timelines, direct communication, and designs that are custom-tailored to your brand’s needs - no cookie-cutter solutions.
05/
What if I don’t know exactly what my brand needs?
That’s exactly why I start with a discovery call to understand your business, audience, and goals. I’ll guide you through the process, offering expert recommendations to build a brand strategy that fits.
06/
What if I need something outside your listed services?
I'm open to custom requests if they align with my expertise. Reach out with your requirements, and I’ll let you know if it’s a fit or recommend trusted alternatives.
07/
Do you offer packages or discounts for multiple services?
Yes, I provide custom packages for businesses needing a full branding suite, including logo design, brand identity, and guidelines. For the best price on packages, feel free to contact me directly.
01/
How do I know my investment in branding will drive results?
I focus on data-driven strategies and proven design principles that resonate with your target audience. My approach combines psychology and market research to create brands that attract, convert, and retain customers.
02/
What if my existing brand doesn’t reflect our growth or direction anymore?
I specialize in rebranding that aligns with your new goals while preserving brand equity. I’ll help redefine your brand’s visuals and messaging to match your current direction without losing what makes it recognizable.
03/
How can I ensure my brand stands out in a crowded market?
By combining minimalistic and geometric design with clear brand positioning, I craft logos and identities that are both memorable and unique. My goal is to make your brand instantly recognizable and impossible to ignore.
04/
I’ve worked with freelancers that took too long and delivered generic results. How are you different?
I use a streamlined process that prioritizes efficiency without sacrificing quality. You’ll get clear timelines, direct communication, and designs that are custom-tailored to your brand’s needs - no cookie-cutter solutions.
05/
What if I don’t know exactly what my brand needs?
That’s exactly why I start with a discovery call to understand your business, audience, and goals. I’ll guide you through the process, offering expert recommendations to build a brand strategy that fits.
06/
What if I need something outside your listed services?
I'm open to custom requests if they align with my expertise. Reach out with your requirements, and I’ll let you know if it’s a fit or recommend trusted alternatives.
07/
Do you offer packages or discounts for multiple services?
Yes, I provide custom packages for businesses needing a full branding suite, including logo design, brand identity, and guidelines. For the best price on packages, feel free to contact me directly.
01/
How do I know my investment in branding will drive results?
I focus on data-driven strategies and proven design principles that resonate with your target audience. My approach combines psychology and market research to create brands that attract, convert, and retain customers.
02/
What if my existing brand doesn’t reflect our growth or direction anymore?
I specialize in rebranding that aligns with your new goals while preserving brand equity. I’ll help redefine your brand’s visuals and messaging to match your current direction without losing what makes it recognizable.
03/
How can I ensure my brand stands out in a crowded market?
By combining minimalistic and geometric design with clear brand positioning, I craft logos and identities that are both memorable and unique. My goal is to make your brand instantly recognizable and impossible to ignore.
04/
I’ve worked with freelancers that took too long and delivered generic results. How are you different?
I use a streamlined process that prioritizes efficiency without sacrificing quality. You’ll get clear timelines, direct communication, and designs that are custom-tailored to your brand’s needs - no cookie-cutter solutions.
05/
What if I don’t know exactly what my brand needs?
That’s exactly why I start with a discovery call to understand your business, audience, and goals. I’ll guide you through the process, offering expert recommendations to build a brand strategy that fits.
06/
What if I need something outside your listed services?
I'm open to custom requests if they align with my expertise. Reach out with your requirements, and I’ll let you know if it’s a fit or recommend trusted alternatives.
07/
Do you offer packages or discounts for multiple services?
Yes, I provide custom packages for businesses needing a full branding suite, including logo design, brand identity, and guidelines. For the best price on packages, feel free to contact me directly.
Contact me